Esquires Coffee proudly announces its bronze prize at the West Midlands Tourism Awards. The gala dinner and ceremony, held in The Great Hall of the University of Birmingham, is the first to happen in the region.
What are the West Midlands Tourism Awards?
The event, which covers the West Midlands area including Wolverhampton, Birmingham and Coventry, aims to promote and celebrate the diverse range of leisure, tourism and entertainment in the region. The area is well known for its main cities and surrounding towns and villages, and the primary focus of the awards is to attract jobs, visitors and investment into the area.
It all comes in time for a significant few years that lie ahead for the region, with huge events planned. 2021 will see Coventry take the crown for the UK’s City of Culture, an award that celebrates the city’s people, diversity and art. Just a year later, Birmingham will host the 2022 Commonwealth Games, an event that is expected to inject a considerable amount to the local and regional economy.
Esquires Coffee Enjoys Success
A grand total of 43 businesses and organisations were shortlisted for the ceremony, with awards presented across 15 categories, which included best accessible and inclusive tourism and visitor attraction of the year awards.
Esquires Coffee took home an award in the Taste of England category, which according to the WMTA “Recognises businesses within the tourism industry that offer food, beverage and service innovation and excellence.”
Steven Prime from Esquires Coffee Coventry, who was presented the award by Homes Under the Hammer presenter Martin Roberts said, “It was great to not only be nominated but also shortlisted in the West Midlands Tourism Awards. The competition this year was really strong, so we are pleased to be amongst some great local venues. It has been a great opportunity and we look forward to growing bigger and better for next year”.
What Does the Award Mean for Esquires Coffee?
The acknowledgement of the coffee chain, which is recognised globally as an ethical and unique brand, is a significant nod to the hard work from everyone involved. Esquires Coffee was first established in the UK in 2000 and since then, has been gaining a reputation for great food, service, and of course, coffee.
Expanding through franchising, each location feels unique and quirky, with none of the usual ‘one size fits all’ feel of other chains. Esquires now host over 50 coffeehouses in the UK and Ireland.
For more information on an Esquires Coffee franchise, get in touch today. Keen to promote their ethical coffee and sustainable ethos, Esquires offer a range of single and master franchise opportunities for those who share a passion for the brand.
Coffee Shop Health and Safety Checklist
Creating a safe environment for both your staff and customers in your coffee shop is an essential part of running a business. Discover how in our guide to shop safety!
5 Simple Vegan Lunch Ideas
Enjoy these simple vegan lunch ideas that are easy to make and even easier to eat!
A History of Dining Out in Restaurants
It can be captivating to delve deeper into the history of everyday things we perhaps take for granted. Here, we’re exploring the fascinating history of dining out in restaurants.
The Importance of Coffee Shop Design
There’s an awful lot to consider when it comes to designing the perfect coffee shop! Breaking it down, we look at everything from windows to wallpaper.
Saving the Planet with Too Good To Go
Esquires have teamed up with the free food app Too Good To Go. Discover how it is caring for the planet by saving surplus food that would otherwise go to waste!
Things to Do In Bournemouth
Discover what you can do in Dorset’s beautiful coastal town, Bournemouth. Renowned for its reliable weather and various activities, it may be the perfect getaway for you!
Why Invest in a Coffee Franchise in the East of England?
Discover the advantages of franchising, why you should consider investing in the coffee industry and how the East of England provides opportunity for coffee shops!
Famous Coffee Drinkers
We take a look at some of the most influential coffee drinkers from past and present ranging from recent celebrities to historical figures who all share a passion for coffee!
Coronavirus Update: How We’re Keeping Our Customers Safe
With our coffee shops re-opening from lockdown, we explain how we have achieved social distancing measures in our shops, ensuring our customers are protected.