Esquires Coffee are pleased to announce that we have been nominated for a ‘Sammie’ award. The ‘Oscars’ of the sandwich industry in case you didn’t know! Esquires have been nominated in ‘The Cafe Sandwich Retailer’ category, up against some of the giants in the high street coffee market, such as Pret, Costa Fesco and Benugo.
The ‘Sammies’ otherwise known as ‘The British Sandwich Industry Awards’ celebrate the best in the British Sandwich industry. The Cafe Sandwich retailer Award that Esquires have been nominated for is designed to recognise the importance of sandwich sales in coffee shops.
The Esquires sandwich range was judged on our level of innovation, quality and sales success achieved in relation to sandwiches, product range, presentation and emphasis on the category.
Being nominated in this category, against such tough competition, is a great accomplishment for Esquires. The nomination also comes not long after we re-vamped our range and packaging.