Esquires Coventry- Cycle America 2014

Sadly Esquires Coffee Franchisee Steven Prime has had to cut his cycle America Charity cycle short due to being involved in a collision on his first day. Steven suffered serious but non-life threatening injuries; and is now back an recovering well in the UK. We would like to thank Steven for his tremendous efforts and wish him a speedy recovery!

The cycle was in aid of  Esquires Coffee’s chosen charity Coffee Kids, a non-profit organisation that works with the coffee-farming communities of Latin America. The organisation creates projects in the areas of education, healthcare, economic diversification, food security and capacity building, all in a bid to reduce local communities’ dependence on the volatile coffee market.

Rebecca Singer, Executive Director at Coffee Kids said, “We are thrilled that Steven is once again riding through the US for coffee-farming families. The money he raises will go toward projects that put food on families’ tables, provide scholarships, and help families establish small businesses that keep them going beyond the coffee harvest. Fundraisers like this really make our work possible”.

Steve’s fund-raising began three years ago when he cycled from John O’Groats to Land’s End, raising a total of £1,000 for the Bradby Club. 2011 then saw Steve complete a 3,000 mile coast-to-coast trip across the USA, raising a further £3,500 for Coffee Kids. After the 32-day slog from the Atlantic to the Pacific oceans, Steve insisted that “there is definitely more to come”.


Follow Steven on his journey:

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