The Fairtrade Foundation’s vision is of a world in which justice and sustainable development are at the heart of trade structures and practices so that everyone, through their work, can maintain a decent and dignified livelihood and develop their full potential.
To achieve this vision, Fairtrade seeks to transform trading structures and practices in favour of the poor and disadvantaged. By facilitating trading partnerships based on equity and transparency, Fairtrade contributes to sustainable development for marginalised producers, workers and their communities. Through demonstration of alternatives to conventional trade and other forms of advocacy, the Fairtrade movement empowers citizens to campaign for an international trade system based on justice and fairness.
At Esquires we believe in treating people fairly, so it was obvious that we would want source our products fairly. We now source all our coffee from Fairtrade certified co-operatives, and also have developed our own Fairtrade certified Hot Chocolate and stock Fairtrade certified teas, sugar, syrup and many other products.